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Leadership in a Small Business
Six Keys To Business Success
Small Business Building Blocks – Marketing
Decided To Start Your Own Business? What Next?
Write Your Business Plan In A Day

Leadership in a Small Business

In this post, I am going to show you why Leadership is a requirement in any business – even a small business.

I am then going to provide you with a simple challenge that you can try out in the next week, a set of simple steps or processes that you can use in your business.

But first, let’s start with why leadership is a requirement in any business.

Through the course of my career in developing and growing businesses, I have observed that business success depends on doing six things well.

These are Leadership, Planning, Marketing, Customer Fulfilment, Operational Efficiency, and Mastering Finance.

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Six Keys To Business Success

Small businesses succeed because their owners do some critical things well.

At times like this when the world is not helping you, when the pandemic shuts your city down, when the economy is in freefall, it seems obvious that we need to apply some emergency strategies as I wrote about in May this year.

But what is less obvious is that any crisis strategy you take to keep your business afloat, even those I recommended, is still based on the key business principles you need to have in your business, whether you are starting up, looking to grow, or reviewing your ability to survive, change or pivot.

Every strategy and tactic to employ now – as they are when you are in the growth phase – should be focused on the six keys to business success.

Even with multiple strategies and tactics in your plans, only those that reinforce these six key attributes are deserving of the focus right now, especially now when you can’t waste time on non-critical use of time and other resources.

If you look after these six key factors, you will be able to do what you plan to do, every time.

In this week’s post, I’d like to explain what these six fundamental attributes are, and how you can apply them in a simple six-day challenge to sustain or grow your small business.

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Small Business Building Blocks – Marketing

I have spent 40 years working with small business owners in the UK, the US, South East Asia, and Australia.

If there is one thing I have learned about growing a small business is that, anywhere you are, a successful small business owner needs to develop six things within their business.

They may have started with an idea or a skill, but ultimately what sets a successful small business owner apart from an unsuccessful one is that they learn to develop these six factors over and above any idea or skill.

I call them The Six Business Success Factors (and further below you can download my free Guide on how you can follow a roadmap to develop yours).

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Decided To Start Your Own Business? What Next?

Have you had enough of working for someone else and decided to start your own business?

Have you just started a new business and it’s in its infancy?

In either case, you may be asking yourself the question “well, here I am, what next?”

Let’s go through a logical number of things you should do when you have decided to start your own business, or even if you have already started but are a bit overwhelmed in those early days.

By the way, I’ve written a free report and checklist about starting your own business which you can get from here.

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Write Your Business Plan In A Day

For “old” readers of this blog, you know that I truly believe that every small business must have a business plan.

The statistics prove it – 80% of small businesses fail within 5 years of starting and of those, less than 10% had prepared a business plan. Businesses don’t plan to fail – they just fail to plan.

Without a business plan, no matter how expert you are in what you do, you will find that you work hard every day without getting any closer to where you want to go.

This is because, without a plan, you have no strategic direction and you have no priorities. Every decision you have to make becomes a time-suck because you have to think about what’s right and what’s wrong every time.

If you had a business plan, you would have your long-term goals established as your strategic direction, you would know what you had to achieve over time, you would know what you had to do next.

Every decision then becomes easy to make as you measure it against your strategic direction – “would this get me closer to my ultimate goal faster or not?”

With the goalposts clearly defined by the business plan and the plan’s detailed roadmap, you will know what is important to work at on a day-to-day basis, what to do, when to do it, and in what order.

No more “what do I do next?”

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