Get FREE weekly ideas to grow your business

Customers buy because of a need, not a feature

Hey, I’m really excited!

My brand new video training course called “SMART Marketing” is about to launch – find out more here.

It’s based on my book “SMART Marketing – 7 Easy Steps to More Sales” available from Amazon.

The SMART Marketing system is a simple step by step process I put together to create your strategic marketing campaign. How did I do this? I used my 35 years of academic learning, and synthesised it with my 35 years of practical experience consulting to entrepreneurs and small businesses one to one across 4 continents to create a system that works. Learn more about it by clicking here.

In this week’s video, I discuss the reason why customers buy something – and it’s not obvious!

Let me ask you this – if I buy a power drill, did I buy it because I needed a power drill? Well, the answer is no! The reason I bought a power drill? Well, watch the video!

I hoped you enjoyed the video and that it gave you food for thought!

If it did and you really want to drill down into the SMART Marketing system, click below to learn more about my new training course. I designed this course in a workshop format – as if I were standing in front of you doing a one to one workshop on your business. I take you through each of the 7 steps, provide you with an MBA understanding of the subject without the high-brow language, coach you in completing the worksheets and templates, and guide you to create a strategic marketing campaign that is highly focused on your ideal customer – your target market.

Click on this to learn more about this incredibly powerful marketing planning system that you can implement immediately in your business.

If you’re not ready, then at least, work more on your product’s or service’s features, benefits and how they meet customer needs. Download a free report here, provided along with a worksheet to move you from describing your product’s features to creating marketing messages that hit your customer’s hot buttons.

And if you want to get more free ideas, systems and processes to create strategy and grow your business, go to teikoh.com

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Copyright © 2015. Developed by OTS Management Pty Ltd