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Archive - 2016

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1
What to do when business isn’t great Part 3
2
What to do when business isn’t great Part 2
3
What to do when business isn’t great Part 1
4
The SMART Marketing System
5
Why You Need A Marketing Plan

What to do when business isn’t great Part 3

This is the final video in the series about what you can do when your business isn’t doing so great just now.

I am truly positive about working on your business. I truly believe that if you reframe any situation, you can look for the positive and you can come up with strategies to take you forward. All my writing and video talks in my blog are about business growth, about the systems and tools to take your business and your life up another level.

However bad times happen.

Only, I believe the same attitude can overcome bad times, and in the last two videos I gave you some ideas about how you can turn a bad situation around.

Do I know what I’m talking about? Yes I do. Apart from spending over 35 years of my life successfully advising entrepreneurs and small business owners across the world on how to create the business they see in their vision, I have also had cause to pull myself out of near bankruptcy.

Bad partners. Yup, bad partners, but even today I don’t see it as “their fault“. I own my own destiny and you should too. I looked at my “near-death business experience” with realistic eyes and relied on all the systems and tools I knew and created strategies and pulled myself out and created a very successful consulting business from the ashes. You can too – in the last couple of weeks I gave you ideas about how to create recovery strategies if business isn’t great for you at the moment, now watch this last video in the series.

Were you surprised by my last suggestion?

Despite my belief that you can and should keep looking for ways to pull yourself out of trouble, sometimes you have to look reality in the face and know when a situation is too wrong to be righted. Don’t make that decision lightly, but realise you may have to make that decision.

Here I am hoping that you never find yourself having to make that final decision, and I’d love to hear what you think – click here to leave a comment under this video-blog post on my website.

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What to do when business isn’t great Part 2

Last week I wrote about how we have to be realistic and despite my wanting to help you grow your business into a successful long term business, we have to be realistic and admit that sometimes business isn’t doing great sometimes.

The question is what can you do in those times, how do you do something proactive to pull yourself out of a hole?

Well last week I gave you the first ideas on what you can do. This week I give a couple more ideas, watch this video now.

You can’t sit on your hands, right? If you want to grow the business of your dreams, sometimes you have to go through difficult times, and when you do, please don’t just sit there in fear and panic bemoaning your fate.

If there’s one thing I’ve learned from over 35 years experience helping entrepreneurs and running businesses myself, where you go from time to time depends entirely on the effort and practice that you put into the situation. If you see it as the end, it will be the end. However if you see it as a challenge – another to overcome – your mind starts to focus on what you can do rather than what has befallen you! If your dream is worth anything, it’s worth fighting for.

Watch out for Part 3 of this series coming out next week – if you don’t want to miss it, I can email it directly to your inbox, just give me your name and email here.

Tell me what you think – about any ideas to fight and claw your own way out of a bad situation, or (if you can share) any of your own experiences – click here to post a comment on this video in the blog.

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If you’re reading and watching this in one of my social media channels, you may not be seeing each week’s video blog post because of the way social media works. Why don’t you make sure you keep up with all the ways you  can grow your long term and resilient business – why not sign up here to get these updates delivered directly to your inbox (and hey, I hate spam so I promise never to sell or give away your information).

What to do when business isn’t great Part 1

I’m always writing and talking about how to grow your business. That’s my focus – to help entrepreneurs and small business owners create effective strategies to lead their business into a long term and sustainable affair so that they can achieve their dream of financial and time independence.

However, there is a reality out there that sometimes business might not be great. It might be a macro-economic effect of the global economy, or it might be micro-economic in that your sector just isn’t doing well. Sometimes, it has nothing to do with how you run your business, and that’s the truth.

So what can you do when business isn’t going great for you at this time?

Rather than do nothing and let it wash over you, look at things you can do proactively. In this talk, and in the next couple of weeks, I’ll give you a few ideas about what you can do.

 

So there’s a couple of ideas – and there’s more over the next couple of weeks. Make sure you review the obvious, as well as the not so obvious.

If you feel able to share, I’d love to hear from you about your ideas – click here to post a comment on this video in the blog.

GET MY BUSINESS HEALTH CHECKLIST HERE.

If you’re reading and watching this in one of my social media channels, you’re so missing out on weekly new updates that can grow your long term and resilient business – why not sign up here to get these updates delivered directly to your inbox (and hey, I hate spam so I promise never to sell or give away your information).

The SMART Marketing System

Wow! I’m really excited and I wanted to share my excitement with you – I’m launching my online video training and virtual workshop program on marketing, called SMART Marketing!

I created the easy Marketing Plan system by putting together hundreds of books about marketing along with my 35 years’ experience helping entrepreneurs and small businesses finding out what works and what doesn’t. You don’t need to test these theories for yourself – I’ve done it for you!

It’s a well-proven system. I’ve used it myself to build up (and sell!) three successful businesses, and I’ve helped hundreds of clients implement the system over the years, and watched them grow!

The SMART Marketing system is based on taking 7 easy to follow steps in order to target your ideal customer and create a highly focused marketing campaign. Watch the video to learn more.

Now that you’ve seen what the 7 steps are why not dive in deep?

I have created an online video training and virtual workshop program called SMART Marketing Planning that will help you create your highly targeted Marketing Plan and follow through. It’s more than just a training course. In it I facilitate workshops for you as if we were one on one, taking you through each of the 7 steps and helping you work through them for your own business so that you can implement the system quickly. Click here to find out more – you won’t regret it!

Why You Need A Marketing Plan

I’m really excited about the SMART Marketing Plan program I’m launching here.

In the series of videos I’m releasing over these weeks I’m dealing with different aspects of my SMART Marketing Plan system.

This week I’m going to talk to you about why you need a marketing plan. Without one, all you are doing is stabbing in the dark – you are going tactical firing off wide shotgun blasts and hoping to hit something. A Marketing Plan gives you focus so that you strategically create a campaign to target only your ideal customers, and entice them with messages appropriate to whether they are ready to buy, or just interested.

In this video, learn about focusing on what you sell, focusing on who you want to sell to, and considering the right marketing messages for your marketing activities.

The SMART Marketing online video training and virtual workshop program is based on the SMART Marketing system that I created by synthesising all the learning and practical experience I gained from 35 years of consulting to entrepreneurs and small businesses all over the world. I have used it, hundreds of my clients have used it over the years, to great effect. I have written a book about the system called “SMART Marketing – 7 Easy Steps for More Sales” available from Amazon, and it is based on 7 easy steps that anyone can follow.

The SMART Marketing online video training and virtual workshop program takes it to the next level! I have designed it so that you can work through each of the 7 steps and take immediate action between training modules. It is created as if I were facilitating a workshop for you one on one, going through each step with you in workshops (I call them funshops!) and completing worksheets as we progress. I really urge you to find out more by clicking here, AND getting free bonuses just for registering your interest!

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