As a small business owner, at least one of your personal goals is to be able to afford a comfortable lifestyle that you can enjoy.
As human beings, we tend to move toward comfort. Sure, sometimes, we like a challenge. But ultimately even as we deal with challenges, we look to the comforts that successfully dealing with the challenge will bring.
However, in order for your business to succeed, you have to push past your comfort zone and push up against some uncomfortable challenges. No truly successful business was ever born out of taking the easy way unless your measure of success is “just getting by.”
So, what do we need to understand about comfort zones in order to meet these challenges head-on?
In this video, I take you through the three zones that you have to move past in order to push your business to success.
The beauty of this model is that it is not only about business success.
In life, most of us are happy sitting on the couch at home and watching your favourite program on the television. But if you want your life to be meaningful, you need to get up off the couch and do something that is within your range of possibility – like play a sport or enjoy an experience with friends. If you want your life to be fulfilling and really successful, you need to push past fear into the zone of challenges like try a new skill, change your job, start a business, meet new people!
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Push through and see you soon!