Businesses need measurements. People need measurements.
Without appropriate measurements, how do you know if your business, or your employees, are effective, successful and doing what is supposed to be done?
Determining what to measure can take a lot of consideration, and yet it will probably be only a fraction of the time required to implement the measurement system. However, this investment in time, energy and money will reward you when you can actually see if improvements in sales are caused by new strategies or changes to operations; when you receive early warning about problems from warnings in measurement reports; from understanding what drives the business and what levers to pull to get desired results.