Teik Oh

5 Steps to Create Your Small Business Brand

Apr 05 2016

“I’d like to create a brand that speaks about me.”

“I need someone from Fiverr to design me a brand.”

“I know what I do but I wonder how to turn that into a brand?”

You’ve probably heard similar remarks. “Your brand” is talked a lot about these days, especially in a world where online commerce and the micro not-location-specific online business is gaining such momentum. But what is your “brand”?

Let me say right up that your brand is not your logo. Coca-Cola is not about the logo or even the shape of the bottle. It includes all you feel when you think about Coke – fun, young, outdoors. Apple is not about the backlit macintosh apple with a bite out of it, it is all that it entails – design quality, Steve Jobs, the whole ecosphere of physical and software design surrounding tech. Read More

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So, How Are Your 2016 Resolutions Going?

Mar 29 2016

You have to admit, I’ve given you a chance! I haven’t asked you about your New Year resolutions until now so you have to agree I’ve given you a good head start, right?

So, how are your New Year resolutions going? Are you ticking them off? Or like many others have they fallen off the cliff after 2 or 3 months (or should I say weeks)?

If you have been working on them, and you are on track – hey, congratulations! You are amongst that elite group who pick out what’s important and focus on the end. You follow through!

As for the rest of you, don’t feel bad. You haven’t failed! All that’s happened is that you now realise you don’t have a system to follow through. So, don’t give up, if your resolutions or goals are that important to you, keep trying.

But this time, arm yourself with a winning formula for following through.

In this video I’m providing training on the formula for following through on your resolutions and goals.

Here’s a tweetable that comes out of the training for you – Hit your goals everytime by keying in on key goals @OhTeik

Remember:-

Fewer (but key) goals
Make real written plans with deadlines and resources
Commit – believe you need to do this and you can do this
Review regularly – set yourself up to succeed
Don’t forget to celebrate every win!

For more ideas and tips on creating great strategy, show leadership and grow your business, go to my website at teikoh.com – subscribe while you’re there, or just subscribe here, to get these valuable ideas delivered to your inbox for free!

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Five Steps to Establish your Startup

Mar 22 2016

Have you just commenced a startup business? That is, a brand new business rather than one you inherited or bought; a business you started from scratch using your craft or from a new idea, or a business based on a product you invented?

To a large extent, all startups of any kind of business in any kind of industry are the same. They have one, or at most, 2 key individuals with the idea and the drive, full of enthusiasm and energy, probably not many staff if at all, and most of them family and friends. Typically, you would have shuffled together some (but not enough!) working capital, leased new premises and bought new equipment. The sense of newness is exciting and the startup begins breaking through walls.

In time, it finds its market and settles down. The passion and excitement may still be there but there is no longer a sense of newness, things start to feel normal and the days are spent doing pretty regular things.

If you have survived this phase, typically over the first year, celebrate!

But don’t get settled because most startups close their doors within 2 years, mainly because after the gains at startup, they fail to establish a sustainable business.

So, if you are in that position, what do you need to do to establish your startup? Read More

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How to prioritise your time

Mar 15 2016

Do you find that time gets away from you? Of course you do, we all do.

It’s funny that the only one thing in our lives that you can neither lose nor get more of seems so scarce for some and so plentiful for others. Everyone has a 24 hour day, yet some people seem to get things done while others “run out of time”!

One of the causes is the infamous to-do list. If yours is as long as mine, you know you need a system to get it in order.

But seriously, if you look at your to-do list closely, I wonder how many items there are actually expectations on your time by others? On the flip side, I wonder how many of the hundreds of items on your list are things that will truly make you happy, really move you closer to your goals in life and business?

Well, it’s time to get your to-do list in order.

The system is to look at each item and ask how important it really is? How urgent is it? This video provides you with the training to apply a system to get the time that you have in line with where you want to go.

So what do you think? Get over to my website teikoh.com and comment on the training.

No matter how overwhelmed you are, taking a few minutes each day to ask if something is important or urgent gives you control back over your own life.

For more tips, traps, ideas and downloadable free content, go to teikoh.com. While you are there subscribe, or subscribe here, to get these valuable ideas delivered directly to your inbox for free.

See you soon!

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Sell Your Expertise

Mar 08 2016

I am an expert in my field.

Sounds a bit confident eh?

Well, yes, and I am confident in my ability because I know that I have learned my craft in nearly 40 years of working; learned from university and formal learning, from experience, from failing, from succeeding, and I know, again from experience, that what I do to help businesses work because those businesses succeed.

How do I use my expertise? I sell my expertise and its fun because I get paid for doing something I love. If you are an “expert” you can become more valuable in your job, or add value to your business, or stride out and make a career change.

How can you use your expertise? Believe me you are an expert in something because you too have learning and experience behind you. But how do you become an “expert” or more to the point how do you become perceived as an expert so that you can create value with your expertise? Read More

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Increase your sales through a highly focused marketing plan!

SMART Marketing: In this book, the owners of a small business are led through the SMART Marketing 7 Step Process to produce a marketing plan targeted at their most desirable customers. Any business can use these principles and in 4 to 6 weeks implement a plan to get them through the door! Find out how...

The SMART Marketing Workbook: Companion to “SMART Marketing”, this workbook sets out the SMART Marketing process in 7 workshops for you and your staff to complete questionnaires and templates that at the end, form the marketing plan you need to sell your REAL product to your REAL customer! View now...

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