7 Steps To Plan Your Focused Marketing Campaign

In business, either you engage in marketing or your business dies.

Marketing isn’t just running a few ads or waiting for referrals. Proper, focused marketing grows sales.

Proper focused marketing is about ensuring that the people you want as customers get to hear what you are offering them and why it is perfect for their needs, regularly, consistently and on purpose, driving them from a state of interest to a state of readiness to buy.

What if I were to tell you that you can take 7 easy steps to prepare a targeted marketing campaign that will identify your best customers, craft the right messages they want to hear, within marketing activities designed to drive them down the sales funnel?

Watch this video training on why you need a focused marketing plan and how to create your own.

These are the 7 steps: –

1. Identify your real product
2. Identify your real customer
3. Match their requirements
4. Choose the right selling price
5. Choose appropriate marketing activities for them
6. Schedule your campaign
7. Implement!

Over at my website teikoh.com, you can find other free video lessons on marketing and the 7 step process as well as other free resources and tools to grow your business.

If you want to deep dive into the 7 steps, step by step and starting from scratch, you can learn more about my online training and workshop here.

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The Four P’s of Marketing Product Features and Benefits, and Customer Needs Why You Need A Marketing Plan Before You Sell, Start With Why

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