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Archive - May 2021

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10 Marketing Strategies You Can Use Right Now
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Market To The Right Customer!

10 Marketing Strategies You Can Use Right Now

In the last few weeks, I have written about how marketing is really all about helping customers solve their problems. You can go to the blogs at Teik Oh Dot Com to catch up.

However, I thought this week I’d give you some marketing strategies you can use right now.

But don’t get me wrong – these aren’t copy-and paste-strategies, and you do have to do some homework yourself on how you can apply this to your situation. However, if you spend just a little time to fine-tune these ideas for your business, I’m sure that you can use some of these strategies immediately.

Here we go!

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Market To The Right Customer!

Here’s a shocking fact – most small businesses don’t do any marketing!

Hoping for a word-of-mouth referral is not marketing.

Sticking an ad in the classifieds amongst all your competitor’s ads is not marketing.

A sandwich board outside your shop is not marketing.

Marketing is about focusing on what you sell, who you should sell it to, what they like to hear, where they want to hear it from, and how to consistently move them from “interested” to having a “conversation” to being a “buyer”.

Because small businesses who do try to implement some marketing are not focused on this, here’s another shocking fact:

Most are marketing to the wrong customers.

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