Business Planning is about setting out a pathway for your business to proceed, that will get you to the business of your dreams – the vision of your ideal business.
In order to do this effectively, the Business Planning process goes through a logical sequence to first define exactly what your desired ideal business is going to be like, then understanding where you stand in relation to his, thus revealing the gaps between where you are now and where you want to be, and then implementing strategies to bridge that gap.
It’s a logical process.
If you were going on a drive to visit your mum in the next town, you would do exactly the same thing.
You identify where your mum lives, how far it is, what time you want to get there and the time you need to be back, and how much fuel you need to get there and back. Then you check if your car will make the distance, how much time you have that day, and how much fuel you have. Finally, you make plans about when you should leave to get you there and back at the right time, and how much fuel you should buy.
In other articles, I have already written about the process to describe your vision of where you want your business to be, and how to quantify that vision so that it can be measurable.
I have also written about how you can get a clear understanding of where your business is, in relation to that ultimate vision.
The next question is how do you define those gaps and turn them into goals?